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Panorama Mortage Group

Making Homeownership Accessible. Building Generational Wealth.

Who are We?

We are a minority based, founded, and run Mortgage Lender Founded in 2007 by Jason and Valerie Madiedo at the peak of the Great Recession with the Mission to build wealth through homeownership with a deep focus on first time homebuyers and affordable lending products and goal to be America's #1 First Time Homebuyer's Lender.

Our Mission

At PMG, we believe mortgages are about people—not just transactions. We lead with empathy, education, and an entrepreneurial spirit to serve first-time buyers, minority homeowners, and underserved communities with clarity and care.

How We Deliver It Today

Today, we are a multi-channel lender serving that same mission through our retail channels Alterra Home Loans, PMG Online, and our correspondent and wholesale channel Travisa Financial. In addition, we service many of our mortgages right here at Panorama Mortgage Group, LLC, ensuring our clients continue to receive the same care long after closing.

Smart Loan Products

Transparent
Rates

Real Human
Support

Mentorship and Advocacy

Impact Beyond Mortgages

PMG isn’t just a mortgage company—it’s a platform for impact, leadership, and equity.

We partner with visionary brands and teams to expand homeownership, unlock generational wealth, and create real community change.

People First. Always.

Our people-first mindset drives everything we do—from product design to client experience.

We cultivate a culture of innovation, accountability, and ownership, so every loan becomes a meaningful step toward long-term financial strength.

Cost Efficient Scale

We maintain the industry’s lowest loan-manufacturing cost—enabling competitive pricing and faster closings.

Entrepreneurial Infrastructure

From tech to compliance, HR to marketing—PMG powers branded mortgage teams nationwide.

Human-Centered Service

Local insight meets scalable execution, centered on trust, transparency, and purpose.

Guided by Purpose

Authenticity & Transparency

Honesty is the only policy.

Relentless Effort

We outwork yesterday, every day.

Bold Thinking

Creativity and courage fuel our growth.

Empathetic Partnership

We lead with connection and empowerment.

Strategic Focus

We build for long-term, meaningful impact.

Ready to Own
Your Future?